NOTHING GOOD SHOWS UP RIGHT AWAY.

Brand and film studio
Taking 6 clients a year

DEVSTOPFIXWASH

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00:00

in the tray

(01) Who we are

Twelve people and one darkroom. We build brands, sites and short films for companies that would rather be right than first. We take six clients a year and say no to the rest, politely.

Twelve people and one darkroom. We build brands, sites and short films for companies that would rather be right than first. We take six clients a year and say no to the rest, politely.

Twelve people and one darkroom. We build brands, sites and short films for companies that would rather be right than first. We take six clients a year and say no to the rest, politely.

Most of what we make stays invisible for weeks. Then it shows up all at once, and people ask how long it took. Usually around nine months.

Roll 24

Selected work, 2021 to 2026
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(03) How it works

A print goes through four baths in a fixed order and you can’t skip one. Our projects work the same way. The clocks are real.

00:00

Develop

Three weeks of finding out what's actually there. Interviews, archives, the things nobody put in the brief.

00:00

Develop

Three weeks of finding out what's actually there. Interviews, archives, the things nobody put in the brief.

00:00

Stop

One meeting. We kill nine directions out of ten, and you watch us do it.

00:00

Stop

One meeting. We kill nine directions out of ten, and you watch us do it.

00:00

Fix

Identity, site and film get made permanent. Nothing moves after this bath, which is why it takes the longest to get to.

00:00

Fix

Identity, site and film get made permanent. Nothing moves after this bath, which is why it takes the longest to get to.

00:00

Wash

Everything that doesn't belong gets rinsed out. Launch happens when the print is clean, not when the calendar says so.

00:00

Wash

Everything that doesn't belong gets rinsed out. Launch happens when the print is clean, not when the calendar says so.

(04) Printed for

They told us to cancel the launch. Four months later we were glad they did.

Inês Ferraz, Ortega & Filhos

Ortega & Filhos

Identity

2025

Sable

Campaign

2026

Vera Lund

Film

2023

Concreta

Site

2024

Nightshift Radio

Campaign

2023

Tacto Editions

Identity

2026

Awards: none. We stopped entering in 2019.

Things we wrote down

Things we wrote down

YOUR TURN.

rub the paper. go on.
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